Service Master List

Updated 2026-08-06 · Akontec Synergy Private Limited

The authoritative list of service codes. Every proposal, invoice, SOW and CRM entry uses these codes.

Code	Service	Owner function	Unit of sale	SOP
BPO-INB	Inbound voice support	Delivery	Seat / minute	`05_SOPs/03`
BPO-OUT	Outbound sales & telecalling	Delivery	Seat / lead / sale	`05_SOPs/03`
BPO-CHT	Chat support	Delivery	Seat / chat	`05_SOPs/03`
BPO-EML	Email & ticket support	Delivery	Seat / ticket	`05_SOPs/03`
BPO-BO	Back office & data operations	Delivery	Seat / file	`05_SOPs/03`
BPO-TEC	Technical support	Delivery	Seat	`05_SOPs/03`
BPO-COL	Collections	Delivery	Seat / % recovered	`05_SOPs/03`
BPO-INT	International voice & chat	Delivery	Seat (USD)	`05_SOPs/03`
AI-VOX	AI voice agent	AI Engineering	Setup + minutes	`05_SOPs/06`
AI-CHT	AI chatbot	AI Engineering	Setup + monthly	`05_SOPs/06`
AI-CAL	AI outbound calling	AI Engineering	Setup + per call	`05_SOPs/06`
AI-CRM	AI-embedded CRM	AI Engineering	Setup + per user	`05_SOPs/05`
AI-AUT	AI workflow automation	AI Engineering	Project + monthly	`05_SOPs/06`
AI-CON	AI consulting & audit	AI Engineering	Fixed fee	`05_SOPs/06`
SW-CRM	CRM development	Technology	Project	`05_SOPs/05`
SW-APP	Custom software	Technology	Project	`05_SOPs/05`
SW-WEB	Website development	Digital Marketing	Project	`05_SOPs/04`
SW-AMC	Support & AMC	Technology	Annual	`05_SOPs/05`
DM-SEO	SEO	Digital Marketing	Monthly	`05_SOPs/04`
DM-PPC	Paid advertising	Digital Marketing	Monthly / % spend	`05_SOPs/04`
DM-SMM	Social media management	Digital Marketing	Monthly	`05_SOPs/04`
DM-CNT	Content & copywriting	Digital Marketing	Per piece / monthly	`05_SOPs/04`
DM-BRD	Branding & identity	Digital Marketing	Project	`05_SOPs/04`
DM-LED	Lead generation	Digital Marketing	Per lead / monthly	`05_SOPs/04`
SAAS-*	SaaS subscriptions	Technology	Monthly / annual	`05_SOPs/05`
PS-HR	HR services	Professional Services	Monthly	—
PS-REC	Recruitment	Professional Services	Per hire / % CTC	—
PS-SET	Business setup	Professional Services	Per registration	—
PS-CMP	Compliance retainer	Professional Services	Monthly	—
PS-CSL	Management consulting	Professional Services	Day / project	—

Naming rules

Never invent a code. If a request does not fit a code, it is a custom scope and goes to the Head of the owning function before quoting.
Codes never change meaning. New offerings get new codes.
Invoices show the code, the description and the period. See 23_Finance/02_Invoice_And_GST_Standards.md.

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